Routledge Handbook Of Football Marketing

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Michel Desbordes is the author of Marketing and Football (4.50 avg rating, Routledge Handbook of Football Marketing (Routledge International Handbooks) by.

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The only up-to-date book on football marketing written from a truly international perspective, the Routledge Handbook of Football Marketing is an invaluable resource for any researcher or advanced student with an interest in football marketing, as well as all marketers working in the professional football business. Category: Business & Economics

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Pris: 609 kr. E-bok, 2017. Laddas ned direkt. Köp Routledge Handbook of Football Marketing av Nicolas Chanavat, Michel Desbordes, Nicolas Lorgnier på Bokus.com.

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Routledge Handbook of Football Marketing 1st Edition by Nicolas Chanavat and Publisher Routledge. Save up to 80% by choosing the eTextbook option for ISBN: 9781351972352, 1351972359. The print version of this textbook is ISBN: 9781138289321, 1138289329.

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Routledge Handbook of Football Marketing (English, Hardback) Nicolas Chanavat. Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience of billions of fans. This book focuses on the marketing of football as the apex of the contemporary football industry.

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